A-MAP launches ADNOC Voyager Gold HPF at Dubai dealer meet
A-MAP marked its ADNOC Voyager Dealer Meet 2026 in Dubai with the launch of Voyager Gold with Heat Protection Formula and the ADNOC Voyager Excellence Awards. The event drew 351 dealers and partners, as the company highlighted 10 million litres in UAE sales, dealer growth, and its 25th year in the market.
Why it matters: - The launch adds a new product to ADNOC Voyager's lubricant lineup for the UAE's extreme heat conditions. - A-MAP used the event to reinforce dealer loyalty at a time when the company says the partnership is entering a new growth phase. - The meet also tied product strategy to broader market goals, including local manufacturing, dealer expansion, and women’s participation in the automotive sector.
What happened: - A-MAP hosted the ADNOC Voyager Dealer Meet 2026 at the InterContinental Dubai Festival City in Dubai. - The event brought together 351 dealers, partners, and industry leaders. - The evening featured the launch of Voyager Gold with Heat Protection Formula, the ADNOC Voyager Excellence Awards 2026, and a tribute to women in the UAE automotive industry for Emirati Women’s Day. - Keynote speakers included Asad Badami, Rakesh Pillai, Klaas Mantel, and Engineer Saber Al Ammari.
The details: - Voyager Gold with Heat Protection Formula is the newest addition to the ADNOC Voyager lubricants range. - Kristian Jaca, Senior Technical Support Manager at ADNOC Distribution, led a technical session on how the formula is engineered to protect engines in extreme heat. - The ADNOC Voyager Excellence Awards 2026 recognized 15 top-performing dealers for their contribution across the network. - Abdulla Hussain, a dealer in Abu Dhabi, received special recognition for an 82-day journey across 23 countries promoting the ADNOC brand. - The event marked Emirati Women’s Day on August 28 by honoring women in the audience. - Jowana Burgan, founder of Girls Mechanic Team, and Syeda Aisha Atif, the UAE’s first certified female automotive technician, shared their experiences. - A-MAP said it surpassed 10 million litres in cumulative UAE domestic-market sales in 2025. - A-MAP said the company will reach its 25th year in the UAE in December 2026, counting from its founding in December 2001. - A-MAP Group is the exclusive distributor of ADNOC Voyager in the UAE. - A-MAP is headquartered in Dubai and operates in Oman, Qatar, China, South Africa, and Nigeria. - A-MAP says it has a network of more than 1,500 dealers worldwide. - A-MAP also distributes Duracell, Dagenite, Solite, Sebang, Asimco, and Level in batteries, and NGK, Asimco, Osram, and RBI in parts. - More information is available here. - A LinkedIn profile for Prachi Chandorkar is listed here.
Between the lines: - The dealer meet positioned A-MAP's network as a core growth engine for ADNOC Voyager. - The 10 million-litre milestone suggests the partnership has moved beyond launch-stage brand building and into scale. - The women's segment signaled an effort to connect automotive growth with broader inclusion themes in the UAE. - The
Disclaimer: This article was produced by AGP Wire with the assistance of artificial intelligence based on original source content and has been refined to improve clarity, structure, and readability. This content is provided on an “as is” basis. While care has been taken in its preparation, it may contain inaccuracies or omissions, and readers should consult the original source and independently verify key information where appropriate. This content is for informational purposes only and does not constitute legal, financial, investment, or other professional advice.
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